08 November 2007

sandcastles or houses


This ad from Travelocity caught my eye. The image of a man working on a house is overlaid by an image of him on the beach. Which would you prefer? Work or fun? That was my first thought and it is cute, but the ad goes much further when you read the text and find out that Travelocity has a program for “Change Ambassadors” or volunteer travel/vacations. You spend your vacation volunteering and helping a community in the region of your choice. What better way to learn about and be a part of a community while on vacation? So what will it be, sandcastles or houses? Of course, you can pick both if you have extra time.

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